Pelin Ayan
Arçelik
Head of Regional Business Transformation - South Asia
“ Transform yourself first, then the world changes! ”
My Bio
A customer centric, data lover, digital strategy & marketing transformation leader with 20 + years experience in both local & multinational companies. She spent the majority of her career on the internet & telecom, retail industries, has a solid digital & marketing background – especially in areas such digital strategy & transformation, content, mobile apps & marketing, customer experience. Beside work, she supports enterpreneurship programs, hackathones, university career clubs as a mentor....